Director of Admissions & Marketing

Are you a creative storyteller and relationship builder with a passion for education? Hebrew Day School of Ann Arbor seeks an energetic leader to shape our school's narrative and guide prospective families on their educational journey with us.

About the Role

As Director of Admissions & Marketing, you'll wear multiple hats while driving our school's growth and engagement. You'll create and manage dynamic marketing campaigns that showcase our vibrant community, plan and execute in-person recruitment events, and host facility tours, all while building meaningful relationships with prospective families.

Key Areas of Impact

Admissions & Recruitment 

Lead our recruitment and admissions process with warmth and strategic thinking. You'll:

• Design and execute innovative recruitment strategies to welcome new families into our community
• Create personalized campus visit experiences that bring our school's mission to life
• Nurture relationships with current families to strengthen retention (e.g., parent ambassador programs) 
• Manage the variable tuition process with sensitivity and care
• Build partnerships with local synagogues, feeder schools, and community organizations

Strategic Communications & Marketing

Transform our school's stories into engaging content across all channels. You'll:

• Develop and execute comprehensive marketing plans that elevate our school's presence
• Create compelling narratives through various mediums - from social media to long-form content
• Design eye-catching graphics and video content that capture our community's spirit
• Manage our digital presence, including website and social media channels
• Coordinate all school publications, from weekly newsletters to promotional materials

Publications & Brand Management

Ensure our school's voice remains consistent and compelling across all touchpoints. You'll:

• Oversee production of all marketing materials, digital campaigns, and school communications
• Collaborate with the Development team on fundraising and donor recognition materials
• Maintain our website as an engaging platform for current and prospective families
• Represent the school at community events and recruitment opportunities

What You'll Bring

• Bachelor's degree and 2+ years of professional experience
• Proven track record in social media strategy and content creation
• Strong graphic design skills
• Excellence in both short-form and long-form writing
• Photography skills for capturing authentic community moments
• Outstanding project management skills and the ability to manage multiple ongoing priorities
• Warm, professional demeanor and excellent interpersonal skills

Our Commitment

Hebrew Day School is an equal opportunity employer dedicated to building a diverse and inclusive community. We offer the chance to make a meaningful impact on children's education while working with a passionate team of educators and professionals.

Join us in shaping the future of Jewish education in Ann Arbor!