Role Overview
Hillel International is seeking a motivated, detail-focused, and passionate Digital Marketing Coordinator to join our dynamic Direct Response Fundraising team. This is an exciting opportunity to be a part of a people-first, high-performing team that cares for each other and inspires one another to excel.
The Direct Response Fundraising team works with a broad audience to support hundreds of thousands of Jewish college students in the U.S. and around the globe by raising critically needed funds through direct response fundraising channels. This position will report directly to the Associate Vice President of Direct Response Marketing & Fundraising.
The Digital Marketing Coordinator will support the work of our team to connect with prospective and current donors through a variety of digital channels, including email, social media, paid search, and SMS. This position will help plan, create, and assess multichannel fundraising campaigns including Giving Tuesday, End of Year, High Holidays, Hillel Global Giving Week, and several more. In addition, the Digital Marketing Coordinator will partner with our philanthropic advancement team, promoting events and other fundraising initiatives to a target audience.
Top candidates will have a strong background in digital marketing and/or fundraising, expertise in designing aesthetically pleasing emails, outstanding skills in creating graphics for email, social media, and other digital platforms, superior writing and editing skills, and experience in creating digital forms. The ideal candidates will have a team-first attitude, with the ability to work independently and take both direction and initiative.
What You’ll Do
- Support the work of our robust communications strategy, including email newsletters, appeals, and stewardship pieces — within our team and in collaboration with others
- Create a variety of donation and lead generation forms, helping to engage potential donors and drive conversion
- Create beautiful and effective multichannel content and marketing materials using tools like Canva, including designing graphics for email, social, reports and more
- Manage and track projects, including various digital campaigns
- Contribute to Hillel’s growing SMS campaigns, reaching donors through text-to-give efforts and stewardship outreach
- Coordinate stewardship and follow-up with our quickly growing community of monthly donors, ensuring we communicate in a timely way with current and prospective sustainers
- Working with vendors to ensure smooth communication and provide or request resources as needed
- Create content for fundraising campaigns for email, Hillel’s website, text-to-give, and other digital/social media platforms
- Partner with our philanthropic advancement team to implement and execute digital campaigns that promote fundraising events to major donors and other stakeholder audiences.
Who we’re looking for
- 1-3 years of work experience in marketing, fundraising, communications, public relations, or similar field
- 1-2 years of project management experience
- Knowledge of email marketing software such as MailChimp, Constant Contact, Salesforce Marketing Cloud, and/or Pardot
- Track record of producing engaging original content for digital media, including email headers, web content, GIFs, and more
- Significant experience using Canva, Adobe Photoshop, Illustrator, InDesign, and/or similar programs to create captivating, original design work
- Strong organizational and planning skills; familiarity using project management software such as Asana, AirTable, Trello, Notion, or others
- Interest in or connection to Jewish life
- A sense of curiosity, a drive to succeed, and a willingness to learn and grow
- These skills are not required, but would be a plus:
- Working knowledge of HTML5 or comparable programming language
- PowerPoint/Google Slides presentations
- Experience creating Facebook and Instagram Ads
- General experience with SMS as a channel, specifically peer-to-peer text messaging campaigns
- Familiarity with Classy or other form creation platforms such as Jotform, FormAssembly, etc.
What You’ll Get
- Competitive salary in the nonprofit marketplace. The salary range for this role is $48,000 - $52,000 annually
- A comprehensive benefits package, including health insurance, retirement plan, Life, AD&D, and Long Term Disability (LTD) insurance, Flexible Spending accounts, generous vacation/sick time, and parental leave.
- Great professional development, mentoring, and skill-building opportunities
About Hillel International
In 1923, Rabbi Benjamin Frankel started Hillel with humble means, a noble mission and a breathtaking vision: to convey Jewish civilization to a new generation. Today, Hillel International continues to enrich the lives of Jewish students and is the largest Jewish campus organization in the world at nearly 1,000 colleges and universities across North America and around the world. As Hillel evolves as an organization, the mission remains steadfast: to create lasting connections with every Jewish student that foster an enduring commitment to Jewish life, learning, and Israel and train them to become the next Jewish leaders.
Hillel is an equal opportunity employer. We are committed to creating an accepting and inclusive environment for all.